Got a Sweet Toothe for Online Shopping?

This morning I was listening to NPR on the way to work (afterall, Kidd Kraddick doesn't air on Saturdays) when I heard about this really cool clothing store in Boston. You see, I'm a sucker for appealing ads and clever advertising tricks, so this shop was right up my alley--Johnny Cupcakes. You might have already heard of this store and if you haven't just click the link above to visit their website.

Johnny Cupcakes looks like a bakery on the outside. Bakery shelves and jars are seen through the windows, but once you go inside you soon find out that it isn't a cupcake store. Shirts are folded in baking pans and the cashiers are wearing aprons. Various paintings are hung on the wall feauturing the famous cupcake. The Statue of Liberty is holding a cupcake instead of a torch...Marlyn Monroe has a tiny cupcake by her mouth instead of a mole, etc. The layout is really cute and people visit most of time thinking they are going to endulge in some sweet cupcakes. The shirts are neat too...rather expensive for just shirts, but Johnny purposely limits the amount sold.

If you go to their site and click on the "shop" tab you will see all the stuff they sell. Again, really cool shirts..a little expensive. BUT, another thing I like is how they arrange the models for that page. My fave is the baseball t-shirt model with cupcake icing for those little marks under his eyes...very creative. Oh, and I like the hippo shirt the best. :)

Man,..now I'm really hungry.